WhoSpends.com is the site for information on the economy and
on consumer spending by: product, socio-economic class, ethnicity
and race.

ANNOUNCEMENT

The thirty-three-month proof of concept test of 8Sages real-time tracking of consumer financial balances is complete and successful.

Changes in the Consumer Balance Index (CBI) successfully marked the start of the recession, tracked the career of the economy during the recession and identified the end of the recession.

Tomorrow's News Today 07/24/2010

The economy: The economy is on a roller coaster—directionless but thrilling. Riding high in April, the economy swoops down in May and again in June before ticking up in July. This is the third time economic activity rose and then fell since the recession began.

Consumer spending: Active shopping for housing moves down from 9% in April, to 5% in May, 6% in June, and 4% in July. The percent actively shopping for new cars falls from 8% in May to 4% in June, and 5% in July.

The President: The percent pleased with Obama’s performance in office decreases progressively from 48% in May to 44% in June, and to 43% in July.

The political parties: Republicans gain strength between May and June but then lose about half their gain between June and July.

Tomorrow's News Today 06/21/2010

The economy: Economic growth falters in June. There is a four-point decline in the Consumer Balance Index, largely reflecting a decrease in the percent of consumers with the “Strongest” financial balances: that is the ratio of assets and income to debt and spending. The percent of consumers who say the economy is getting worse increases four points from 42% in May to 46% in June.

Also, the percent of consumers who fear they or another member of their household will lose their job or have their working hours reduced jumps five points from 49% in May to 54% in June.

Inflation: Fear that inflation will accelerate diminishes. The percent of consumers who believe prices will rise at a steeper rate drops from 34% in May to 23% in June. The percent who believe interest rates will be higher six months from now drops from 61% in May to 48% in June.

Consumer spending: The index tracking active shopping for new cars, housing and other big ticket items drops from 110 in May to 96 in June. This 14-point decline reflects a four-point decline in the percent of consumers actively shopping for new cars, a five-point decline in active shopping for used cars, and a four-point decline in the percent of consumers actively shopping for a personal computer.

Consumer Verge on Spending Spree 02/25/2010

Month to month, there are almost across-the-board increases in consumer propensity to spend. The index tracking willingness to spend freely for day-to-day items ticks up reflecting increased willingness to spend freely for gasoline and clothing. This gain, however, is nearly offset by decreased willingness to spend for food and medical services.

Recession-Induced Sleep Disorders Plague Nation 01/25/2010

A slumbering economy could benefit from a good night’s sleep. But, in a Catch-22 scenario, it is the economy itself that is keeping Americans up at night, according to new research undertaken by 8Sages.

War Wories Cloud America’s Hopes for Nation but not Their Personal Finances 12/22/2009

The percent of consumers who spontaneously name “war/foreign affairs” as the major nation problem facing the nation more than quadruples as it jumps from 4% to 5% in the five months ending November to 23% in December.

December’s News on Big Ticket Spending to be Upbeat 11/19/2009

Active shopping for major goods – visiting dealers, checking prices – increases by nine points from an Index of 96 in September to 105 in November.

Economic News Will Be Upbeat in November 10/27/2009

CONSUMER FINANCIAL BALANCE: The Consumer Balance Index (CBI), which tracks consumer perception of the balance between their assets and income versus debt and spending obligations, rebounds from its September recession low of 73 to reach 79 in October 2009.

Obama’s Performance Rating Levels Out As The Public Focuses on Health Care 9/29/2009

PERFORMANCE RATINGS: After the percent of Americans saying they are pleased with Obama’s performance as President hit a 62% high in June it declines to 55% in July and then levels out at 51% in August and 52% in September.

Consumers Clamp Restraints On ALL Spending 9/29/2009

CONSUMER SPENDING: Consumer willingness to spend freely – without constraint – for clothing, food, gasoline, and medical services declines from an Index of 76 in August to 71 in September, which is within a point of the lowest level seen since the start of the Great Recession.

Consumer Financial Balances Sink Close to Recession’s Low 9/29/2009

CONSUMER FINANCIAL BALANCE: The Consumer Balance Index (CBI), which tracks consumer perception of the balance between assets and income versus debt and spending obligations, drops from 78 in August to 74 in September, which is just a point higher than the recession low of 73 reached in October 2008.

Are you interested in being updated on this article and other reports from WhoSpends.com? Contact us and we’ll alert you to new data and information that may impact consumer spending behavior.